You may not know what neodymium is (or even how to pronounce it). But you have plenty of it in your home.

How strong are rare earth magnets? Magnets are an integral part of many technologies and appliances in the 21st century. From tiny fridge magnets that hold to-do lists to powerful ones that create ...

Toyota says it has invented a new magnet for high-energy applications like electric motors that uses a fraction of the amount of neodymium (a rare-earth element) of a standard iron, boron, neodymium ...